⏪ Friday Flashback: Booze-Free, Not Boo-less: A Spooktacular Sober Halloween Flashback 👻⏪

No spirits, no problem — just magic, mocktails, and mindful mischief.

FROM THE DESK OF THE FOUNDER (*that is covered in tchotchkes)

Time to hit rewind, friend 🔁✨

It’s Halloween, and we’re serving up sober treats with zero tricks. 🍬

First up, our friends at @Tonix.Mocktails resurrect a fan favorite — a “True Blood”-inspired drink that’s equal parts eerie and elegant, perfect for your Sober October send-off. Then unwrap our Sober October Gift Guide 2025, your ticket to gifting (and getting) all things chic, cheeky and booze-free.

Astrology lover? Don’t miss Analisa Six’s deep dive into the “Spirit of Alcohol” — just in time for when the veil between worlds gets thin. Add in 24 Fun Ideas for a Spooktacular Sober Halloween, a taste test of WellBeing Brewing’s Madagascar Vanilla Cream Ale, and a soulful return to The Wellspring, and you’ve got a full cauldron of sober inspiration.

No hangovers. Just hex appeal. 🧡🕸️

Now let’s get to it…

— Alysse Bryson (*AB, That’s Me💋) / Founder / Seattle, WA 🌃05.01.2006

Music Video Dancing GIF by Vevo

HAPPY EVERY HOUR

@Tonix.Mocktails Brings You a “True Blood” Themed Mocktail Just in Time for Halloween Parties

Throwback to the Sober Pop Mock(tail) recipe that was created by @Tonix.Mocktails in the Spring of 2021. Nik created this clever beverage for the Sober Pop Club TV-themed night, where we discussed our favorite TV series that had addiction as an underlying storyline. We thought Sober October was the perfect time to bring this one back out of our sober archives.

#ADDTOCART

Sober October Gift Guide 2025

Sober October isn’t just a trend — it’s a full-on glow-up for your mind, body and vibe. Whether you’re in it for the month, the milestone or a lifetime of booze-free brilliance, you deserve more than just a pat on the back. You deserve presents. Enter our Sober October Gift Guide 2025: a hand-picked lineup of cheeky, chic and downright delightful finds that celebrate the joy of living alcohol-free. These aren’t your grandma’s “congrats” gifts — they’re playful, stylish and perfect for anyone living their best sober life.

SOBERCAST

The History Of “Spirit Of Alcohol” From Our Resident Astrologer Analisa Six

Resident Astrologer Analisa is here to shed some light on the history of alcohol, the “why” behind alcohol and its relationship to its alter ego, “spirits.” There is no better time to reflect on this subject than when the veil between worlds begins to thin, and we approach one of my favorite times of the year: SamhainHalloweenHalloween and Dia de los Muertos!  

SOBER UNBUZZED FEED

24 Fun Ideas for a Spooktacular Sober Halloween

Back when I was drinking, Halloween involved supervising trick-or-treating kids with a tumbler cup full of wine, followed by scrolling through the pictures the next day to try and recall what occurred. Now sober, I don’t need a witches’ brew of booze to have a good time. Kids or no kids, here are 24 spooky ideas for a creepy Halloween!

HAPPY EVERY HOUR

Madagascar Vanilla Cream Ale by Wellbeing Brewing

This week we are drinking Madagascar Vanilla Cream Ale by WellBeing Brewing. Cream Ales are tricky because they always seem different, and you never know what you’ll get outside of the initial description in the name, i.e., vanilla. Cream Ale is the American in-between of a lager and an English Pale Ale. With this knowledge in hand, it is expected to drink like a lager but holds its own in the flavor category like an ale. Let’s see if that’s true this time around.

THIRSTY FOR WONDER — BONUS BUZZ

For the Spiritually Starved - The Wellspring: A 12 Month Celtic Recovery Journey

There is a kind of hunger that gnaws long before we name it. It’s not in the belly but in the marrow. A hollowness that grows each time the world asks us to settle for less than truth. 

Spiritual starvation comes in many forms. It comes when we are told to sit quietly in churches that preach love but practice exclusion. It comes when wellness culture reduces our worth to green juices, vision boards and a never-ending chase for self-improvement. It comes when the deeper questions — Why am I here? What is my life for? Where do I belong? — are dismissed as inconvenient or naïve. And it comes when we are forced to walk alone, convincing ourselves that silence is safer than speaking what we know in our bones. 

Mean Girls Halloween GIF by filmeditor

See You Monday!

Reply

or to participate.